Customer success is a method for ensuring customers reach their desired outcomes when using an organization’s product or service. A relationship-focused customer success strategy includes involvement in the purchase decision, implementation and use of products or services and customer support.
Customers are the heart of everything you do and the focus of most of your efforts, but what is customer support specifically? It refers to a subsection of customer service that provides technical support and troubleshooting for your clients. It includes a wide range of services that help your customers overcome issues that keep them from using your products.
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Mahatma Gandi
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